life coaching clients

A Hidden Habit that Could be Sabotaging Your Success

A hidden habit that could be sabotaging your business


I can honestly say I love my relationship with my clients and almost every part of my job. My work with them brings me deep gratification and the inspiration that in turn feeds my own creativity.

I often reflect on how far my clients have come in their quest for entrepreneurship and business ventures, and have a sense of gratitude towards what they bring to my own goals, as well as guiding them on their way to success.

Sometimes I witness clients so eager to build their coaching businesses that they can be so focused on where they want to be and not so grateful for how far they have already come.

 

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This journey is not one of overnight success, and it can be so easy to be swayed from our own path when we fall into the 'not enough' trap of comparison.

When I talk to clients about it this 'say' they are grateful for how far they have come, but I can hear in their language and voice that it is still not 'enough' - and this one little details can be the exact thing holding their bigger success back.

We all want to make more, serve more people and build our businesses more - but too much focus on 'more' leads to a feeling of 'lack' instead of one of 'gratitude' - and this is one of my biggest secrets behind the creation of wealth.

Gratitude has a 'high-frequency vibration' in our bodies, and from a Universal perspective, like-attracts-like.

The greater you feel, the greater opportunities flow your way with ease (not force) and gratitude is the quickest shortcut to lifting your own vibration.

This was even documented in some of the greatest Wealth Consciousness and business books ever written - right back in the 1800s - so it's not just modern day 'woo woo' talk!

Grateful people are also typically happier people as it makes us more optimistic and reduces negativity, particularly when creative entrepreneurs express that gratitude genuinely and authentically.

Business leaders often recommend making gratitude part of company ethos as it cultivates appreciation in the workplace and allows staff to re-focus on what matters within the company.

I believe that consistent gratitude really boosts my business and brand focus. It connects me to other people and inspires me to build an even better service for my tribe. In turn, this simple act can build your wealth as a cherry-on-the-top.

Try to think about what you’re thankful for at least once a day - I do this every single night. If you prioritize and recognize the things you appreciate most, eventually it will become second nature.

Other ways you can celebrate small successes and simple acts of kindness by showing gratitude every day include:

 1. Keep an abundance journal.

Keep a small notebook handy and take a few minutes each day to jot down one or two positive experiences, and what you’re grateful for. This is also beneficial at the end of the week to remind yourself of the wins you’ve had throughout the week.

Having a note of small moments of happiness also provides an opportunity to look back and remember how much you have to be thankful for during the times when life doesn't seem to be going your way.

This applies to business too. Remember to focus on how wonderful it is to now have 100 awesome people following you on facebook - they could have put their 'like' anywhere, but they appreciated you. Do you appreciate them back? Or are you focusing on 100 not being 1000? 

2. Say thank you, and mean it

When a friend, family member or client goes above and beyond, be sure to let them know how much you appreciate them. Maybe treat them to lunch or a cup of coffee.

Things can get fast-paced at times when we are building a business, but stopping to say thank you to those you deal with will keep things real, human and heart-centred. You will be remembered and really stand out from the crowd for the littlest thing as taking time to say 'thank you' to someone who has helped you on your journey or in your job.

And same goes for those who have joined your email list or become a client. What can you do today to say 'thank you' to those who are making your dreams possible?

3. R-E-S-P-E-C-T

Remember what your mum advised? Treat others with the same level of courtesy you expect to be treated. Smile, show kindness, patience and actively listen. This can be done in small, easy ways including picking up after yourself, hold the lift door open, help someone struggling with heavy groceries – the Universe has a strange way of repaying tenfold for small random acts of kindness.

4. Shout out

Feeling the love? Post on social media and mention who has made you feel so grateful. Did a friend pick you up in the rain and drop you at work? Did your neighbour pick the kids up from school for you? Did someone share your latest blog post? Thank them in a public way and in turn, you’ll make them feel special and appreciated.

5. Spare some of your time

An act of kindness does more good for you than those you’re serving. Volunteer your time to help others and reap the social benefits of caring. It could be as simple as reading in your child’s class once a week, or offering to help out at a charity fundraiser – people remember those who are happy to help. It will give you something positive to focus on and is a great way to give back to the community at large. It's also important to always give more than you receive - so again, nurture your own online communities, clients and colleagues with random little gifts and you will build true rapport and trust as a bonus.

I'd love to hear in the comments below how you integrate gratitude and kindness into your own life. Can you relate to being so eager to reach a future goal that sometimes it can be hard to be grateful for what you have already created?

 
 
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How to Attract Clients By Christmas - Step #10

How to attract clients by Christmas step 10

 

KEEP THE FAITH

 

Wooah – I can’t believe we are at step 10 already! I have seriously LOVED creating this Clients by Christmas challenge for you all and receiving your constant messages about your new clients – SOOO super happy for you!

It takes action to get clients and those who consistently do so get results.

You have plenty of actions to take now from the previous 9 steps and you can access them again here anytime >>

Giving up too soon is a common mistake and Step 10 is going to support you to keep going.

It’s all in the mindset of belief – keep the faith lady!

For example consider how much you need to make from your Health Coaching to start working your day job part time, or quit your job. How many clients do you need to start with? If you need 3 this month to replace one day a weeks work…

Then set your intention to have signed 3 new clients by the end of the month.

The Eleventh Hour is a known phenomenon in the world of Wealth Consciousness, so never ever give up.

Set your eye on the prize and know it is coming.

Keep taking the appropriate actions and show yourself you can do it

 


How to Attract Clients By Christmas - Step #8

How to attract clients by Christmas step 8

 

SHARE AUDIENCES

Tapping into the audience of others who serve similar people is a key tactic in growing your reach and exposure.

 

"I made cold calls to local businesses & from that have created a successful business partnership in town as well as booked a speaking engagement"

Megan Flynn

 

The previous steps in the ‘Clients by Christmas’ challenge have seen you out there doing it for yourself… If you need reminding of any of the previous steps, pop over to my blog anytime to view them all together >>

But Step 8 turns this around a little and starts you thinking laterally…

It’s time to share audiences with like-minded professionals! When you come from a ‘creation’ not ‘competition’ mindset you can benefit hugely from partnering with the right people.

Who else is already serving your ideal client? Is there another service that they regularly receive that could compliment your service? Is there someone that would benefit from referring your services?

 

Here is a starter list of ideas for referrals and joint venture partners. 

-        Guest posting on others blogs

-        Speaking at yoga or pilates studios

-        Partnering with a Personal Trainer

-        Doctors with an integrative approach

-        Chiropractors

-        Acupuncturists

-        Personal Stylist

-        Hairdresser

-        Counselors

-        Your local gym

 

ACTION STEP: Spend time brainstorming your own unique niche for insights into who would be of benefit for you to partner with that also benefits your potential clients. Then take action by contacting everyone that fits that bill.

 

Tip 1: Don’t partner with anyone for the sake of money or list building – it is never worth it in the long run. Respect your audience and only promote others who are of genuine interest or benefit to your tribe or they’ll go running for the hills ten times quicker than you found them!

 

Tip 2: When you really truly know your target market inside out, knowing where to find them and who they might already be following or working with becomes super simple.


How to Attract Clients By Christmas - Step #7

How to attract clients by Christmas step 7

 

NETWORK ONLINE AND OFF

Being more on the introvert side of things, networking was not my preferred method of finding clients, but I have discovered some key secrets behind making it work both online and off.

How are you tracking with the Clients by Christmas challenge? I’ve heard some wonderful stories this week – I just had to share a couple!

 

I joined a ...Network FB group page very late last night .. decided to make myself visible and share a photo of myself and a little about my business as well as some fun facts about me. Since then I've received 2 personal Facebook messages of people wanting to work with me and 2 bookings for Discovery Sessions...

Erika Sheffer www.erikasheffer.com

 

Step 7 is all about making connections – authentic and genuine connections are one of the most effective ways to pick up clients.

In Step 6 I encouraged you to host a party to build community, but of course it is always nice to head to a party as a guest!

I’ve said it before and I’ll say it again – People buy from people they know, like and trust.

And this comes from meeting you, getting to know you!

So it makes sense that getting to know someone before ‘selling’ to them will always result in a more authentic relationship.

The good news is that Christmas time has more than it’s fair share of extra networking events, Christmas parties, end-of-year bashes…. If ever there was a season to don your Jimmy Choos and head out of the house with those business cards it is now.

Seize the Christmas Season!

There are many ways to network both online and off which can be tailored to your own personal preferences and I’ve pulled together my favourites below:

 

Seven places to Network by Christmas:

1.     Your local business group

2.     Women in business meetups

3.     Facebook Health groups

4.     Mothers groups & Playgroups

5.     Outdoor bootcamps

6.     Your favourite team sport

7.     You local community garden group

 

I shared details of my fermented foods workshop on Instagram and Facebook and was inundated with enquiries. I booked 19 people for the workshop and had to borrow several chairs to meet the demand!

Karen Miller, www.consciouscravings.com.au

 

ACTION STEP: Choose at least 2 of the networks above and put them in your diary TODAY! And don’t forget that speech you practiced back in Step 1 – here it is again in case you forgot >>

 


How to Attract Clients By Christmas - Step #5

How to attract clients by Christmas step 5

 

ASK FOR THE DANCE

Are you afraid of sounding salesy?

 

“Amanda taught me a new way to view sales. In my first week of putting myself out there, I scheduled 5 discovery sessions from conversations with people I knew and signed 2 paying clients.” - Kylie Muratore

 

Is this fear holding you back from getting clients as a Health Coach?

The first four steps in my new series ‘Clients by Christmas’ introduced you to some of my top tips for getting clients when first starting out as a Health Coach.  If you missed any of the previous steps, you can find them over on my blog here >>

All of those steps have worked for me and for my private clients in getting clients of their own, but if you happen to miss Step 5 while doing these, you could be wasting your time…

Step 5 is one of the biggest reasons Health Coaches don’t get clients. They are so fearful of sounding salesy when talking about their program that they are embarrassed or fearful to ask for the sale.

It’s true that selling your program as a Health Coach is scary to start with – the truth is you’re essentially selling YOURSELF!

Luckily I’ve learnt to view promotion or selling as a healing conversation and I want to show you how to do the same. You’ll be confidently asking for the dance in no time – fear of rejection be gone!

 

Here are some of the key mindsets and beliefs to selling with soul not sleaze:

“Remember that no-one can be helped by your services if you don’t tell them about it”

“Believe that others WANT your help“

“Know that what you have to offer is of the highest value to someone who is in pain in an area of their health “

“Know that by holding back the mention of your program, someone may remain in pain unnecessarily”

“Know that because one person says ‘no’, doesn’t mean that everyone will say ‘no’ – you gotta find the people who value your offering.”

“The beauty of a soulful sales conversation is the possibility that opens when a client has healing possibilities presented for something they are in pain with“

“A discovery session is purely that – a chance to discover together whether your program would be of genuine benefit to a potential client“

 

I always think of it this way, if I was struggling with an area of my health and a friend had a solution, I would certainly want to hear about it!

 

“I made a personal call to tell someone I thought she’d be a great fit for my program, we had a beautiful conversation exploring whether it was the right fit for her and she immediately said yes!”

Cecile Weigle, www.cecileweigle.com

 

ACTION STEP: Share the benefits of your program and then confidently ask people if they would like to meet for a complimentary Health History or Discovery Session to explore whether your program is the right fit for them.

 

Tip: There truly is a fine art of sales as Health Coach – Health Coaching is simply quite a unique product to sell and therefore it needs to be tackled in an equally unique way. 


How to Attract Clients By Christmas - Step #3

How to attract clients by Christmas step 3

 

START CLOSE TO HOME

It can be tempting to fall into the trap of thinking that no-one wants to work with a health coach, or that it is impossible to those that do …

 

I sent personal emails to my friends and family, as well as posting on my private FB page and booked 13 discovery sessions and 2 clients in 1 week.

Yvonne Ling Kao, www.yvonnelingkao.com

 

It’s great to have you here for step 3 of Clients by Christmas, if you have missed the previous 2 steps, you can view them on my blog here >>

Step 3 is one most people overlook and that is to start close to home and work your way out from there.

Truth bomb: There are no lack of clients in the world who would LOVE your support on a health issue, if only they knew it was an option…

The problem I witness over and over again is that many health coaches graduate, launch a blog and expect the entire online world to come looking for them.

When this doesn’t happen they take it personally, thinking that no one wants to work with them and those thoughts of giving up start to creep in … but the truth is, you always have to start close to home.

While in the long term I do not advocate working with family or friends as a health coach, in the short term, it is exactly where to start.

 

The most common ways I have witnessed Health Coaches get clients is by using one of the following strategies:

 

1.     Talking about your Health Coaching on your personal facebook page in a conversational way.

Talking to your friends in this way is great practise for talking to the wider world in your genuine voice, and it’s easy to forget just how many people are watching every time you post on facebook – even if they don’t always comment. You’ll be surprised who may reach out when you tell them excitedly what you have to offer.

 

2.    Privately emailing friends and family to spread the word for you.

When you write about what you do so that others can learn and get excited by your offering, your family and friends will often be more than happy to spread the word. Starting close to home in this way will allow you to practise getting your feet wet and again, people are more likely to buy from those they ‘know, like and trust’ so personal referrals are a great way to pick up clients.

 

I posted to my FB page, spoke more about my program to everyone and made cold calls to local businesses and received more in-full payments from clients than ever, created a successful local business partnership and booked a speaking engagement!

Megan Flynn, www.megankwellness.com

 

ACTION STEP: Write an email to send to everyone you know and then create a shorter version to share on your personal facebook page.

 

How to Attract Clients By Christmas - Step #2

How to attract clients by Christmas step 2

 

GET VISIBLE

Being seen is one of the most vulnerable things we can do when starting out as a health coach.

 

My image was shared by one of my Likers, a friend of his saw it and contacted me the following day expressing interest to work with me. I ended up selling him 2 programs and $1200 of sales. Quickest, easiest and most enjoyable sale so far!

Danielle Gardner,

 

The first step in my new series ‘Clients by Christmas’ was to get out there and talk about what you do. If you missed that step (and my brand new blog) be sure to check it out today >>

Step 2 is one of the biggest reasons Health Coaches don’t get clients. It can be truly scary to put ourselves out there and promote ourselves, yet essentially this is the most effective way for others to benefit from our programs.

 

Quite simply, if people don’t know you exist, they can’t buy your program and you can’t help them. Period.

 

Being seen was initially one of my biggest resistances when I started my health coaching business.

When I finally embraced all I’d learnt from 13 years in advertising I saw the importance of being seen - it was a game changer in getting clients – fast…

 

One of the ways I got visible very quickly was by utilising my background as an Art Director and making beautiful graphics for everything I did.

By creating a promotional graphic for something as simple as a live call, or a free discovery session, it creates interest, professionalism and an experience that people want to be part of.

By consistently ‘advertising’ my services in this way, my services as a health coach became known quickly and my following grew fast.

To supercharge your graphics – nothing works more powerfully than a front on photo of you – eyes, to the camera, smiling, open and real. This builds the ‘know, like and trust’ factor quickly and the more people see you around, the more they will start to get used to your presence as a reliable constant source of information.

 

I decided to take the leap and make myself visible. I shared a photo of myself, some fun facts about me and a little about my business on facebook. In the past hour I have already received 2 messages of people wanting to work with me, received 2 bookings for discovery sessions and added 5 people to my email list.

Erika Sheffer, www.erikasheffer.com

 

ACTION STEP: Create graphics to promote your services and share them on your social media channels. Bonus points if you use a photo of YOU!

 

How to Attract Clients By Christmas - Step #1

How to attract clients by Christmas step 1

 

Talk about what you do to everyone
(& ask for referrals to anyone they may know)

"I started talking about what I do to a couple of yoga students and got two new clients that day." Dominique Young - www.livingyoung.com.au

Now is not the time to be modest. When you haven't got any clients it can feel like there's nobody out there who needs a Health Coach.

If you take a step back for a moment and remember that Health Coaching is a fairly young industry - chances are those people who need you most don't know that you exist. 

If you're spending all your time online hanging out with your peers - other Health Coaches and mindful lifestyle enthusiasts chances are you're missing out on opportunities with your ideal clients.

 Get out there and introduce yourself as a Health Coach. If you're feeling a bit daunted introducing the world to what you do, here is a script you can prepare to have at the ready next time someone says ... 'so what do you do?' ...

"I'm a Health Coach, I work with (insert target market) who struggle with (insert pain point). I help them by (insert how you serve) so that they can (insert their desired outcome)."

Once people around you can understand the sort of results you help people achieve, not only will they want to work with you but they will be much more likely to mention YOU next time they're having a conversation around health.
 

“I spoke about my health coaching business to a new friend who became my first client. She went on to recommend me, which led to my first group program.” 
Karen Miller - www.consciouscravings.com.au

 

ACTION STEP: This week I want you to work your Health Coaching into at least 5 conversations with people you know.
 

And be sure to celebrate your success on social media using the hashtag #clientsbychristmas

NB: Want the Clients by Christmas tips sent straight to you inbox? Sign up here >>