how to be a health coach

How to Prepare for your First Coaching Session with a New Client

how to prepare for your first coaching session new client.png

Hey beauty,

I’ve been soooo into my crystals again over the last few months - Rose Quartz for releasing negative emotions and receiving love, Smoky Quartz for grounding, and my all time favourite Citrine for wealth and abundance. 🔮

I always keep these three crystals on my desk - with my angel and tarot cards, a scented candle and some sage - to create a calm, peaceful environment for my coaching calls.

In today’s video I’m sharing my top tips to prepare for your first coaching session with a client — you’ll see that I’m a big believer in the importance of preparing energetically for a coaching session. 💗

Hit play to watch it now.

If your nerves are high before your first coaching session with a new client
(or any session at all!) this one’s for you, beauty!


In it you’ll learn:

  • The 3 KEY things to do before every single coaching session, not just your first one (...this is THE most important thing you can do for your client)...

  • Where the magic really happens in coaching sessions… ✨

  • The importance of TRUST for health coaching success... 🙏🏼

  • Why I DON’T recommend preparing heaps of worksheets, pre-planned trainings, and premeditated teaching points for your coaching sessions…

  • How to create YOUR pre-session ritual (plus heaps of ideas for what to include)...

I hope you love this mini-training, beauty!

Amanda xx

Before you go, don’t forget to download your 100 Killer Coaching Questions Ebook

It’s full of questions to guide you through every part of your coaching sessions - from first sessions to final sessions, starting a weekly session to closing a weekly session, and everything in between. I hope you put it to great use with your clients. 😘 Tap the image below to download your copy now…. ⬇️

Should I Offer a Money-Back Guarantee as a Health Coach?


Hey beauty!

“Should I give a money-back guarantee?” 💰💸

I get this question pretty often from new Health Coaches in my UPswing Mastermind and community — I assume because sooo many generic business trainings DO suggest offering a money-back guarantee to encourage people to buy, as a sales strategy.

But Health Coaching is different.  

Watch today’s vlog to find out why.

You’ll learn:

🙅 The #1 reason you shouldn’t offer a money-back guarantee as a Health Coach…
👍 What I recommend you do instead, and…
📑 The KEY clause you should ALWAYS include in your coaching contract…

Hit play to watch it now! 💋


I hope this clarification is really helpful for you, beauty!

Like this post? You’ll love this one: Should I Put My Program Prices On My Website?

Amanda xx


Click the image below to download your FREE Purposeful Packages Guide, and craft a Coaching Package that sells like GF hotcakes and gets massive results for your clients!


The Definitive Guide To Coaching Confidence — For New Health Coaches



Hey healthy lady!

Taking the leap to become a health coach is SO EXCITING… but it’s also downright scary!

It is common, normal, and completely natural for new health coaches to lack confidence in their ability to get great results in their coaching sessions.

Let's just think about this logically: How could you possibly be confident that you will get amazing results in a coaching session if you haven't yet done it?!?  You can’t!

I watch SO many new health coaches sitting on the sidelines…  

Waiting to feel confident before they start coaching…

Or maybe even investing another $5000 in a second or third coaching certification…

When in fact, it’s impossible to feel confident without actually getting in the game and getting started first!

Coaching is a skill. And therefore, just like riding a bike or cooking a souffle, the only way to feel confident is to do it again, and again, and again. Confidence only comes with practice and experience.  

So in this ‘ultimate guide’ blog post I am going to walk you through EXACTLY what to do to deliver a kick-ass coaching session — so that you can get out there, get in the game, start practising, and start growing your coaching confidence… 


1. Understanding Your Role As A Health Coach

A lot of coaching confidence comes down to understanding the role of a health coach, and what your job is in the coach/client relationship.

A coach coaches.  This distinction is important, because I often hear new health coaches worrying that they won't get the results a doctor might, or a nutritionist might. Or getting caught up worrying that they haven’t had the training a doctor has, a nutritionist has.  

But a coach is meant to COACH. Not be the doctor, not give a diagnosis, not write a prescription, nor teach the science of nutrition, or create a specific meal plan.  

And it's really important that we own this as health coaches. There's a reason that there's a gap in the system right now. This role and support is so needed and valuable.  (So much so that Tony Robbins wrote an article on it, here)

Sure, a health coach doesn't replace a doctor… but a doctor will have only 15 minutes to prescribe or diagnose.   

Who is there to coach them through lifestyle changes, hold their hand (or hold them accountable),  encourage and support them, hold space for them through their difficult moments, and help them have their own breakthroughs?   

This is what coaching is all about.  

2. Knowing You Are Not Responsible For Your Client’s Results

One of the main reasons I see new health coaches holding themselves back is a feeling of responsibility for the client's results.  Of course you will give your best as a coach — but you simply cannot control what a client chooses to do in her own time!  

There is a level of ‘letting go of the attachment to the outcome’ that's really important as a coach.   

To know that it's not your responsibility to give your client results — but it is your responsibility to show up during your coaching sessions, be deeply present, ask them strategic questions (more on this later!), guide them towards their ‘aha’ moments, provide accountability and support, and share resources and valuable teachings where appropriate.  

At the end of the day, that is all you can do as a coach…

Create an environment of deep listening, support and encouragement. While knowing and accepting that you cannot control what your client does in their own time.

3) Being OK With Being A Beginner

You want to be a health coach — and coaching involves skills like active listening… asking strategic questions… getting comfortable with silence and pauses… mirroring your client… asking for permission…  quietening your ego and letting go of needing to be right.

These are skills you need to practice, and ultimately master, THROUGH coaching and practice.

So I really encourage you to be okay with being a beginner coach!

You only learn through doing. And you're going to have to take that leap and get in the game at some stage if you want to be successful…so why not do it now and get started?  It’s time to get in the game and start coaching — yes, even before you feel ready.  

When you get in the game, you'll surprise yourself at how you're already enough. You really are enough to be a great coach for a potential client.  (Especially with the tools I am giving you today…so keep reading.)

4) Knowing That You Don’t Have To Be Perfect To Help People

Something I see a lot of new health coaches struggle with is their own imperfections!

Newsflash: Clients don’t want perfect coaches. You don’t have to be living an extraordinary, exemplary, perfect life to be a coach. You don’t need to eat perfectly, never have down days, or never struggle with your own health challenges.  

This is a myth that we coaches make up to STOP ourselves taking action!  

The truth is: Clients don’t want perfect coaches.  

They want people who are real, genuine, compassionate. Who will see them, who will believe in them, and support them with where they are right at that very moment.  

If they feel intimidated by your perfection they won’t work with you anyway!  

Remember: whatever it is you are struggling with — adrenal fatigue, eczema, relationship issues, whatever — doesn’t negate the fact that you can help people!!  

And your level of empathy, compassion, understanding will actually be far greater because of what you are going through, or have gone through.

5) Practising Self-Coaching And/Or Getting Continued Mentorship

There are always worries as a new health coach — niggling fears that you're not good enough, or you don’t know enough, or perhaps you have limiting beliefs around money, your competitors, or how many clients there are.

The key here is taking responsibility for your mindset and for your business. Taking responsibility for your ability to overcome your limiting beliefs, and take the actions you need in order to move forwards in your work.

There are a few ways you can do this:

Exploring your own beliefs and mindsets continually — for example, through a journaling practice. This is going to help you build your confidence, grow your business, and get rid of the things/thoughts/beliefs that aren't serving you anymore.   

Working with a mentor or a coach of your own. This looks like continuing to invest in yourself, continuing to be supported — ideally by someone who's a few steps ahead of you on the path that you are wanting to go in your life. Someone who can hold you to a higher place when you have those down days or doubts. Someone who sees your potential, someone who truly knows what's possible, and HOW to do it.

Reading self-development content — this is not only going to improve your own life, but will actually improve your own knowledge bank as a coach!  

6) Ask Killer Questions (It’s the KEY to Powerful Coaching!)

This is something we’re going to focus on throughout the rest of this blog post — and to support you further, I've created a free resource called ‘100 Killer Coaching Questions’. 

This is a list of my most POWERFUL coaching questions for you to use in your sessions.  

Download your copy here >>

The truth is: You don't need a zillion different coaching techniques, or years of experience under your belt to get started, if you start with just one “power tool” in your toolkit — the ability to ask killer coaching questions.  

When you master the art of asking questions… and then listening… then asking another question… and then listening… You are stepping into a truly impactful position as a coach.  

Trust that the magic of coaching will unfold when you stay present, when you pause and allow space for your client to respond, when you keep listening, and when you take them deeper.  

They give you an answer and you ask a deeper question, and a deeper question…

Allow that process, the breakthroughs, the a-has to unfold. If you do this, you will feel a HUGE improvement in your coaching skills, the results you experience with your clients, and your coaching confidence.

Now you understand the foundations of coaching confidence, let’s dive into the coaching HOW-TO’S — so read on to discover how to structure your coaching session, and coach confidently and effectively.



I always teach business with a blended masculine/feminine approach. Because I believe we need a balance of both!  

We’ve got the left brain — the structured, tangible, business pieces — and the right brain, which is the more feminine side. The self-care. This is about you showing up as a coach.

Both elements come into ALL parts of your business… including preparing for a coaching session.  

Masculine Preparation:

Prepare your notes and have the practical things that are going to support you and be beneficial on the calls, especially as you’re getting to grips with your packages and session outlines.  (An outline of your program, for example)

Over time, you're not going to need a lot of preparation time before a session, but at the beginning, I really encourage you to figure out —> Do I need a handout for today's session? Or do I need a handout perhaps that I promised the client on the last call?  

Reviewing your client notes from the session before and checking "Oh, you know, I feel like it might actually be that she's going to ask me about sugar today, so I'll pull out my sugar notes in case I need them on the call."  

(Yes, even if it wasn't on your agenda of your package outline — because as you go through your coaching session of course everything's going to become unique for the individual client.)  

In the long term I want to reiterate that you won't have to do this very much, because with practice and experience, you're going to be much more organised! You're going to know exactly what you need for each session, if anything, and it won’t be important.

But at the beginning, just a little bit of time before a session to get prepared in practical terms with what you might need can be really helpful, and help you feel more confident. :)

Finally, make sure that you've scheduled enough time before a session in your diary to prepare, so you're not ever rushing to a coaching call —  you want to be completely ready and professional on the dot when your client's coaching session starts.

Feminine Preparation:

Now, the feminine side is the energetic side, and this is something you’ll do before every session no matter how experienced you get!

You don’t want to turn up to a coaching session if you've just had a blazing argument with your husband; or right after a run, sweaty, huffing and puffing… (for example).

It's really important to take time before a session to become quiet. To let go of any distractions. To focus inwardly.  To tap into your intuition or higher self.  For some of you, that might be through prayer, meditation, or any centering exercise that you might have.

Just really let go and know that all that is important, all that your highest responsibility is on a coaching session, is for your to turn up present and really your cleanest clearest energy that you can ready to be there of service for your client.

Prepare yourself for the session with a simple routine that works for you — I encourage you to write that up if it feels good, and maybe put it next to your desk.   

Now that you’ve prepared for Coaching Session, it’s time to Coach!



Let’s look at how to start your first session with a new client.  

Obviously, you're not going to ask every single question I include here, but as I you scan these questions, take notice of the feel.

This is a very first session, and the intention is to ensure you're both on the same page. You're both committing to the same journey. It's getting clear again on any goals that the client might have and laying out any expectations.  

Here are some questions that you can ask in your very first session:

  • What must you accomplish in your coaching package?
  • Would you like to focus on most in our time together?
  • What are your key priorities at the moment?
  • Is there anything you're already working on at the moment?
  • What challenges are you struggling with at the moment?
  • How can you word that goal more specifically and positively?
  • How can you measure that goal? Or how will you know when you've met that goal?
  • How can you break down that goal into bite-sized pieces?
  • How do you want to feel after achieving these goals?
  • Is there anything I as the coach need to know to ensure you have the best support?
  • How will this goal you've got impact others in your life? (You can even go deeper on that question: Are there any positive impacts, or any negative potential impacts?)
  • What's the key excuse you've had so far for not reaching this goal?
  • Is there anything negative at all that could come if you do reach this goal?
  • What do you think will be the toughest obstacle for you to overcome?
  • How will other areas of your life be impacted when you reach this goal?
  • Why are you passionate about this? Why is it a must? Why must you reach this goal?
  • What are you willing to give up to make this your new reality?
  • What are you most afraid of?
  • Is this a true desire for you?

You will not, of course, ask all of them!! If you just ask 5 of those, that would be a whole coaching session. They are very powerful, open-ended prompts.  

One other piece I would suggest here is to create internal ‘feelings-based’ goals — goals around energy, or self-love, or confidence — not just external goals around weight loss, for example.

This will take your client’s experience deeper, broader, and put less pressure on the ‘outcome’. 

Starting a weekly/bi-weekly coaching session:

Starting a ‘regular’ session is obviously a little bit different.

The intention in that case is to check back in and find out how your client is going right now in this present moment. How has the week has been. Also checking in on if there was any homework or anything from last week that you need to kick off with.

I encourage you to start with a check in like this, with the questions that I'm about to share with you.  In this first part it's really important to not dive straight into teaching.  

(For example you don’t want to say "Sorry, today we're talking about water", when this client really needs to share with you how their sugar experiment went.)

At the start of a weekly session be present with your client and ask questions along these lines:

  • How have you been since we've spoke?
  • What's new and good for you this week?
  • What actions have you taken?
  • What are you most proud of this week?
  • What did you celebrate this week?
  • What actions did you not take?
  • What has stopped you progressing in this area?
  • Where are you self-sabotaging?
  • What's working well for you right now?
  • What's not working so well right now?
  • What could you do to change this?
  • What have you personally done to improve this situation?
  • Is there anything that you could've chosen to do differently this week?
  • Did anything surprise you this week?
  • What did you say no to since we spoke?
  • How are you feeling today in regards to meeting your goals?
  • What would you like to focus on in today's session?
  • How would you like to feel at the end of today's session?
  • What would be your ideal outcome from today's session?
  • Is there anything I as the coach need to know before we get started today?

Those are the kind of questions that you can ask and then active listening, going deeper.  This potentially could be the first anywhere from 5 up to 30 minutes of your coaching session. Who knows? That could even be your whole coaching session depending on what the client needs.

This is a great way to start a weekly session in a professional mode. :)



Now let’s look at the heart of a coaching session. This is the “guts” of it, I guess.

This, ideally, would be what you have planned out in your Purposeful Package Outline — this is the part of the session that will usually include some teaching.

(Of course, every single coaching session is going to end up being unique to your client. You do need to have some flexibility with this).

In the heart of a coaching session, you could ask your client questions along these lines:

  • What do you think you should do first?
  • What would be the most helpful thing you could do now?
  • If money wasn't a restriction for you, what would you do?
  • If time wasn't a restriction for you, what would you do?
  • What would you do if you weren't answerable to anyone?
  • What would someone else do in this situation?
  • You could put in if they have a model, someone they look up to or a mentor,What would this person do in this situation?
  • What do you think you're meant to do?
  • If you're guaranteed to succeed, what would you do?
  • What's the best use of your time at the moment?
  • If you could only do one thing this week, what would it be?
  • What can you do better than anyone else in this area?
  • What books could you be reading to help you achieve your goals?
  • If you saw someone else in your situation, what would you suggest they do?
  • If you had more confidence, what would you be doing differently?
  • If you weren't holding anything back, what would you be doing?
  • How does that make you feel?
  • What do you think about that?
  • Where are you sabotaging yourself?
  • What can you do to create the outcome you desire?
  • What are you going to do about that?

Do you see how the questions in this heart of a coaching session are all about helping the client take personal responsibility? 

Yes of course, you could suggest a book you think would be useful. But how powerful is it to first ask them, "Do you have a book that you know you should be reading, or could be reading?”

Trusting in their intuition and helping them to trust themselves is actually more powerful than you as a coach shoving ideas or answers at them that might not even be right for them.

I am not saying you can't suggest things. Not at all. And you will likely be teaching certain elements of health/wellbeing etc. here as well. That is a part of your coaching program.

Just have these list of questions up on your screen, and use your instinct to ask any that feel ‘right’ — so where possible, your client can come up with their own answers and have their own breakthroughs.  

Coaching is a lot about inspiring self-actualisation. You don’t need all the answers, and your client is there to do the work too!

There are some other coaching tools out there as well. There's many!!

I suggest practicing a few. I definitely think you should start with the coaching questions that we're going through right now. In some ways, that's all you need.

Within the coaching questions, there are a few other skills to think of…  

Active Listening

Active Listening is you being present. You're not playing on your phone. You're not in your head, thinking, "Oh my gosh. Am I going to answer this question for them? What am I going to teach them?"  

You're literally being present and really listening to what they're saying  For some people, they have probably never had that much attention. They can feel it. That can actually allow their own breakthrough just from being heard!! This is a beautiful thing you can do for your clients.   

Using the Power of the Pause

As part of active listening, tap into the power of the pause.  Practice getting more comfortable with silences and longer spaces between talking… don’t be in a hurry to respond every time a moment of quiet pops up… especially if your client is on the quieter side.  

Sometimes people just need a little time for processing before they speak. Give them space.

Asking Open-Ended questions

This is what most of the questions in the Killer Coaching Questions sheet are. Open ended questions — which basically means it's not a question that they just say yes or no to, it's a question that gets them to explore the answer.  It helps them go deeper.

One thing I will add is, avoid asking ‘WHY’ based questions. For example: ‘Why do you think that’s not working? Or Why didn’t you do that?’   WHY questions do not help clients reach their goals; instead, they spin someone out into stories and excuses.

Reflecting and mirror work

When you're listening and asking questions, keep reflecting back what you're hearing using their exact words.

For example you can say, "I see. You're feeling scared." If a client says to you "I'm really scared." They will use it in a long sentence, and they might not even notice they used that word. "You know, I'm really scared of trying to lose weight in case I fail…"  

There's a big difference between you then saying, "I hear you, Sally. You're scared" and "I hear you Sally. You're terrified." It's not the same word. There's no match.  

Reflection means reflecting back their exact words, reflecting back what they say, so that they can see themselves.  

Your job as a coach in this moment is to be there as the mirror, to hold it up for them.  

One thing to remember here: Don't rush in and use tools you don't understand yet. Master one thing at a time. I recommend beginning with the Killer Coaching Questions.

Practice these different coaching techniques, or at least become aware of them within what you're doing to see what works for you and your clients.  

Like I said, there's many different techniques out there. If you just master the ones I've mentioned here, and if they're working for you, that may be all you'll ever need!



Now let’s talk how to wrap up a coaching session.

Many people don’t leave time for the coaching wrap-up, and just use their whole session for coaching.  But the wrap-up, the last part of a session, is so important.

Recapping the session will help the client “integrate”.

They might not have even recognized the breakthroughs they've had if you don’t go over them! They might not have connected the dots on the new learnings they've had. Sometimes, especially if people are processing things, they don't even realise it’s happening!!

And beyond that, I like to use the wrap-up of a session to encourage my clients to write their own action steps on the call so that they take responsibility in sharing those me.  

In a 60-minute session, aim stop at approximately the 45-50 minute mark for you to start the ‘close’. Don't wait to be on the nose at 60 minutes and then you start doing this. That's not having great boundaries in your coaching session. It's really important to finish on time both for you and for the client.

By allowing this time at the end, this 10-15 minutes (which can sound a lot but trust me, once you get into this, this can be the most powerful piece of your whole session) that will empower your client to take their own responsibility.

Plus it means that you as a coach won't be spending hours after a call - I say hours jokingly, but it can actually be that sometimes - for a client who has paid you to be on a call for one hour!

Some questions that you could use in closing a weekly session, during that final 10-15 minutes:

  • How was today's session for you?
  • What specifically made it so?
  • How is your mind feeling?
  • How is your body feeling?
  • What were your major aha's today?
  • What would you like to let go of now?
  • What actually are you going to take this week?
  • What are you going to do in the next 24 hours?
  • On a scale of 1 to 10, how motivated are you to achieving this goal?
  • What will it take to turn that 6 into a 9 or a 10?
  • Who do you need to ask for support from around this goal this week?
  • Who do you need to speak to this week?
  • How are you going to celebrate reaching this goal?
  • Can you think of anything that might stop you from doing it?
  • What are your top three priorities for this week?
  • What's your number one focus?
  • What are you going to say no to?
  • What are you doing to say yes to?
  • What can you schedule in your diary right now?
  • Is there anything else that you need to feel complete from our coaching session today?
  • So that's how you wrap-up your session!!

Make sure your next call is always scheduled in as well.



After the call, take a couple of minutes to write up any basic notes — or type them if you're like me and have an online system (Satori) where you do that.  And as soon as you get off the phone, while it's fresh, write down the action steps they’ve chosen to take.

That's it!

(You do not need to spend hours after a call writing up notes or spoon-feeding your clients You don't need to make their action steps. You don't need to over-give, and say things like, "I'll create you a video on that" or "I'll find you recipes on that." That's simply not your responsibility.)

As a beginner, maybe there will be some extra things that you genuinely need or want to do after a session for the first few clients that you'll never have to do again.  

Just be very aware of not coming from a place of, "I'm not good enough unless I give more." The coaching session itself is enough.

Many new health coaches go into that ‘over-giving after a session’ mode because they feel like maybe there wasn't enough value in the coaching alone.  

All of the value is in the coaching.  You are enough. Your coaching is enough.

You can follow-up with minimal material only if needed.  

It is much more powerful to get the client to write their own notes. You just write a couple of basic notes so you know where to take off from again next week or next session.  

Honestly, this is so key!!

I see so many new health coaches feeling burnt out, exhausted and resentful towards their work. And when I laser coach with them, I find out it's because they're spending hours taking extra responsibility and burden outside of the coaching session!

It's simply not needed.

I was terrified when I stopped over-delivering  like this — because when I first got started in coaching I used to write up action steps for every client, send out to-do lists, and more.

I was SO scared that my clients would think they weren't getting enough value when I stopped doing all that — but honestly, the complete opposite happened!  When I got my clients to start choosing and taking their own action steps, and their own notes, their results skyrocketed.

They took so much more personal responsibility, because they weren't expecting me to do it.

I really want to emphasize that this piece not only makes you more professional and impactful as a coach — but also allows you to take care of yourself as a coach as well.  

And finally…

When you’re first getting started as a coach, on top of the 10 minutes you’re making notes on your client for yourself…  

Take 20 minutes or so to review YOUR coaching with these questions:

  • What worked well?
  • What can I give myself a pat on the back for?
  • What didn’t work so well?
  • What was a little wobbly that I can compassionately look at and improve?

The is key to learning and growing as a health coach!

So, ladies, there you have it.

Everything is here that you need to know.

You truly need to know NOTHING more than that.

Ask these open-ended ‘Killer Coaching Questions’ questions and listen for the answers. You’re there as a coach to ask questions and listen, with a little bit of teaching and guidance.

The questions, coaching tools and session structure I’ve just given you are your POWER TOOLS.  

The foundations are there for you...

So get in the game, coach anyone and everyone you can, and your confidence is really going to lift.  

And above all, trust that you have everything you need to be a great coach, and to deliver an impactful, encouraging, and deeply supportive coaching session.

Now go out there and get started!!

Love, Amanda xx

PS: If you ever feel fearful about coaching, read this blog post, it’s the perfect tonic for your nerves:  Why you don’t need to be confident to start coaching >>  

And make sure you download the 100 Killer Questions here: 100 Killer Coaching Questions >>

12 Top Tips for Getting Clients as a Health Coach


Hey healthy lady!

Today I’ve got something special for you... I asked the women in the most recent UPswing Mastermind and UPswing Momentum programs to share their top tips for getting clients as a Health Coach…and they offered up some excellent advice.

(For those that don't know, UPswing Mastermind is my stage 1 program for beginner health coaches, and UPswing Momentum is my stage 2 implementation program for coaches & heart-fuelled emerging leaders)

These are women who 6- 12 months ago were exactly where you are now… struggling to get clients, and wondering if was really possible to be make money as a Health Coach.

Not anymore! ✨ Scroll down to get their top tips for getting clients, and discover what’s been working best for them...


Sometimes we have big expectations for ourselves, and feel like health coaches need to be/act/look/take food pictures (insert whatever verb resonates with you) a certain way.  I'm starting to see that the more I let go of those expectations and stories and just allow myself to BE ME, the more things flow and people are naturally drawn to me.  Let go of all that isn't you and be truly, authentically, unapologetically yourself.  

- Joanna Whitney, UPswing Mastermind



I tell absolutely everyone I know what I do — and I got my first 10 clients this way  The ones who are in pain keep coming back and asking questions once they know what I do, and every time I have "asked for the dance” (invited them to a discovery session) I have received a firm yes!

- Lily Potter, UPswing Mastermind



Having a package to sell has been the most productive way for me to get clients!  Until I had a package I had no idea what I was really selling, or how to talk to people about it. Once I had a package and a tagline, it was so much easier talk to people about what I do, and how I could help them. Especially as designing the package went hand-in-hand with researching my target market. Once I knew what they were struggling with, I could create something that they wanted.

- Melissa Lowe, UPswing Mastermind




Knowing that you can help someone with your own story is the key to helping others.  You can’t fake empathy — and when you can relate with your potential client, the wrapping comes off them so much faster.

- Michelle Edwards, UPswing Mastermind



How do I do that, you ask?  Be yourself, and offer yourself. Here's what I mean:

Be Yourself - Reflect on your skills, your passion, your purpose and your ‘WHY’ — and keep this feeling in your mind and heart.   Your drive to be a coach and help others is in itself a gift to those who really need it. With that self-belief and ownership, a confidence develops and the ability to be ‘sincerely you’ is born.

Offer Yourself - This can mean talking to people you know about your work, connecting with people who you know need support, sharing your services with acquaintances, and with people you meet. Get out there as you, in your power, with your unique skills — and offer yourself to people. Offering means asking them if they would like to learn more about working with you, and about how you could support them.  

Show them your sincerity and genuine desire to help them. One thing I've learnt is that many people are afraid to ask. It's when we are in our power and can sincerely offer ourselves to someone, which supports others to accept, with gratitude.

- Sally Jane Douglas, UPswing Mastermind



As a Mindset Coach, I believe it’s so important to know “where your heads at”.  Observe your mindset when interacting and speaking with potential clients. Notice how you feel, what you say to yourself, and what you think about when talking about your services.  Do you feel as if it is hard, difficult, awkward, and scary? Or is it empowering, fun, enriching, nurturing and in flow?

What you believe and how you feel sets the tone, and people pick up on your vibes! Write a long list of all the benefits you offer your clients to convince yourself of the immense value you have to share, so you can completely “own it”! :)   As coaches we are here to serve and help people achieve their goals, so in my mind I don’t sell, I only serve — with a deep inner belief and certainty that I can truly help them in a positive and empowering way. When they pick up on these vibes, they start to see the possibilities and believe it too. 

- Carolyn Daley, UPswing Mastermind




To get started finding clients, tell everyone you know what do, what you offer, and how you can help them — through social media, email and word of mouth.  Create a simple process for them to book a discovery session. You might be surprised who is most interested, and how many people are willing to spread the word for you!

- Michelle Joison, UPswing Mastermind



Start having the conversation. Tell people what you do — it opens up further questions, conversations and opportunities. Have these conversations with your family, friends, personal trainer, osteopath, the receptionist at the gym…even the stranger you start chatting to in the queue at Starbucks. You just never know where these conversations will take you!!!

- Melinda Benstead, UPswing Momentum



It might seem like no one is seeing your FB or IG posts and it can get discouraging, but keep showing up and consistently be seen. It pays off! Share about yourself, your story, your struggles, your wins. Be you, and show your ideal client your authentic self. As people start to know, like, and trust you, they'll soon be messaging you. Be patient. It doesn't happen overnight, but it DOES happen!

- Shonda Smith Palmer, UPswing Momentum



This has been so important for me because it allows me to authentically speak to people who need my help.  When times get tough or I feel busy and overwhelmed, it always helps to connect to my why and promote my services from that place of passion and service. I find clients respond to that type of authentic, ‘from the heart’ communication and message.

- Christina Tidwell, UPswing Momentum



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My top tip is to really understand your target market and speak to them through all your social media, newsletters. blogs etc. It’s hard sometimes to not want to speak to everyone, but knowing your target market and focusing on them only has been my biggest breakthrough.

- Melanie Hansen, UPswing Momentum

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Know your target market better than they know themselves. Don't just understand their pain points but talk about it in their words. Do market research.  Make sure what you are offering is something they would find irresistible. And lastly, be consistent with talking to them — even when it feels like nobody is watching!

- Amanda Pickering, UPswing Momentum

Amanda xx



[Amanda's Story] From crippling money blocks to making $10k in 10 weeks

As January comes to a close and we move into February, how are those New Year's Resolutions holding up?

Still avoiding carbs? Going to the gym every morning? Spending less on that shoe collection?

Yeah, me neither...

But I do have an even more important question... 

How are your BUSINESS resolutions holding up?

Well, I have one graduate who's starting 2017 with a BANG!  I spoke with Amanda Pickering before the holidays, just a few months after starting my UPswing Mastermind, and I wanted to share her story. 


Before Amanda started UPswing Mastermind, she was really struggling with her biz. She had done her training, completed some general business development courses, and even had a few clients. But she was NOWHERE near where she wanted to be regarding her finances and reach. 

Amanda was working HARD (12+ hour days)... 

And doing everything she was told was “RIGHT” (at least what she was told in her business development classes)...  

But something was WRONG. Amanda wasn’t progressing.

She knew it wasn't just her strategy. She recognised she had HUGE money blocks that were keeping her from success. However, she had no idea how to break down those barriers. Amanda knew she needed help, but didn't know from where. 

When Amanda found my program, she was skeptical. She had already tried group classes and business development coaching, and neither seemed to yield results. She had racked up some debt and wasn't making nearly enough with her business to justify cost. 

However, Amanda was excited by the fact that my program was specifically designed for health coaches, and she wouldn't have to squeeze some one-size-fits-all training into her business.  She figured if she could just land ONE client a month, the investment would pay for itself. 

So, Amanda took the plunge. And she's so happy she did. 

Amanda discovered that with a Mastermind course, she actually broke through her limiting beliefs FASTER. This is because when working in a group she was able to experience the breakthroughs of her classmates as well as her own. She learned she wasn't alone, her anxieties and fears were shared by everyone in the group. This allowed her to feel more confident and ambitious with her dreams. 

Amanda's results?


Ten weeks after starting the UPswing Mastermind she had made her first $10K!  She had landed eight discovery calls. (She only had 3 in the past year and a half) and she was able to go part-time at her job.  She's now positioned to go full-time with her business, and I can't WAIT to see what happens next for her! 


If you want to listen to Amanda's full story, I did an interview with her right here >>

My favourite thing she said in the whole interview was that she felt that ANYONE could have her success.  The step-by-step process I provide for building your packages, marketing, and piecing together your business plan, is foolproof.

If you show up, and do the work, you will succeed. 

Amanda xx

PS: With the UPswing Mastermind, Amanda's story can be YOUR story in 2017.  But doors are closing soon, on Sunday 5th February, so click here to apply ASAP >> 


100 Killer Coaching Questions - Never be Stuck for What to Say Again

100 killer coaching questions


It is very common and completely natural for new coaches to feel unconfident in their ability to get great results in their coaching sessions.

When I recently sent out a survey to my list the number one struggle new coaches are having appears to be around confidence and feeling ‘expert’ enough.

I watch many new coaches sit on the sidelines, waiting to feel confident, but the truth is you have to just get in the game and start.

You’ll never gain confidence without practice. It’s not possible.

I think the key reason new coaches don’t feel expert enough is because they are feeling responsible for the results their client gets and they are often comparing themselves to different experts in their field.

For example, a Health Coach can worry that she won’t get the results that a doctor might – but a health coach is meant to COACH – not be the doctor.

So how do you get in the game and start coaching BEFORE you feel ready?



The truth is that you don’t need many skills when you get started.

Your job is not to be perfect, it’s to be a coach - an incredible question asker and an incredible listener.

The truth is that as humans our true answers are already inside us. A coach’s role is to gently guide us to find our own answers. This is the power of coaching.

When a coach tries to fill every gap with ‘teaching’, tries to solve all of her client’s problems for her – she is in fact robbing the client of the true transformation available to her.

Coaching is about asking the questions, NOT having every single answer or the perfect solution.  Let the client have their own a-ha moments, rather than lecturing them or trying to be an expert on their life. That will exhaust you.

Do not try to rob your client of her own ‘a-ha’ by telling her everything you know – instead, master the art of asking questions and allow the magic of coaching to unfold.

Another trap is thinking that your life has to be perfect before you can coach. That’s a mistake.

Top athletes all have coaches, but their coach is not necessarily more advanced than they are… they just know how to COACH.

Of course, the key to doing this is having a powerful set of questions in your toolkit ready to go, so I have compiled a list powerful coaching questions for you to use in your coaching sessions.

It’s time to lean back and trust that you have everything you need to be a great coach – ask these questions, listen for the answers and allow your client the gift of a massive breakthrough.

Here are my top questions to ask during a coaching session. I encourage you to print them out and have them handy in your next session.

Download your 100 Killer Coaching Q's HERE


I'd love to hear how using the 100 Killer Coaching Q's helped your business. Share your experiences in the comments below and share which question provided the biggest breakthrough for you or your client.


Amanda xo


My NEW Book: Healthy Wealthy Biz! (Yours for FREE)

Healthy Wealth Biz Free eBook



I’m excited to be popping in today with my new FREE ebook ‘Healthy Wealthy Biz’.

This may just become your new favourite beach read if you are like me, hanging on the summer holiday feeling as long as I can (or perhaps ready for an island getaway for those of you in the Northern Hemisphere).

Thank you to all of you who submitted questions last year that I was able to incorporate into the interviews!



In this ebook, I take you through case studies of 10 NEW health coaches who were able to change lives (and make a great living) in their first 6 months of becoming a coach.  

Specifically, we cover:

  • How they decided on their niches + got their first clients – without having any prior coaching experience!

  • How they refined their service offerings so they could attract more clients and charge higher prices

  • The mistakes they made along the way that cost them time & money… and how to avoid these mistakes for yourself

As a valued member of my community you are getting access for free, as my gift to you.

>> Download Your Copy Here <<

I really hope you enjoy the read, and draw some insights from the experiences of these coaches!



Why I recommend a Mastermind Program over one-on-one business coaching.

Why I recommend a Mastermind Program over 1 on 1 coaching


People ask me this all the time: “Isn’t one-on-one coaching more powerful than joining a Mastermind program?”

For beginners, I believe that there’s no way working one on one with a mentor will get you all of the learning and the teaching you are given in a Mastermind curriculum. Don’t get me wrong, I coach people one-on-one (my more advanced clients who want mentoring around strategy), but for beginner coaches or coaches who are struggling to make things work, a Mastermind program is the best proven way to get results.

Participants get the weekly 1 to 1 ½ hours of teaching, plus the workbooks, plus the one on one laser coaching sessions. So, along with the business training comes live accountability in the one on one laser coaching. I’ve seen coaches have a breakthrough every week to take their business (and personal growth) to the next level.

What I’ve seen time and time again, too, is the value of a group of like-minded women coming together with a shared focus to help each other succeed. And, as we all know, if you have a group of people who you’ve shared your plans to – you kinda have to follow through or feel awkward!



A Mastermind program gets results because it is very fine-tuned to the learning dynamics of creating a business that’s geared for success. What I’ve seen with a lot of people working with coaches one on one is that time goes quickly and you just can’t get the kind of results early on in business without what a Mastermind program offers.


Now, I want to be clear that there is no overnight success when joining a Mastermind. I won’t tell you stories about coaches who started making 6 figures in a couple of weeks, or who filled their booking schedule without batting an eye. 

When Rachel started out, she’d been getting clients and was already starting to coach when she joined Upswing Mastermind:

“I had a handful here and there, but I wasn’t making money.” she says.

"Two months into the program, I’d made as much in 2015 as I had made in 2014. After 9 months I’ll have quadrupled it.

It wasn’t up, up, up either. A couple of my months I made maybe $1k a month (on a good month). I almost hit $5K one month. After the first big month I felt nervous about being able to do it consistently, then after some work around money with Amanda I crashed the $5k barrier. And now feel like, I’ve got this. I can do that again. 

I’m shooting for $7.2K this month [6 months in]!”


With steady growth comes hard work.  With a proven formula for business comes the potential to step into earning $5k or more a month.

Mitle says the Mastermind experience was totally transformative:

“I stepped into the woman I really desired to be:  How I dress, how I look, how I interact with my business community. I think I’m a better mother and partner. Found a place of real contentment which has allowed me to step up in my coaching business.

The $5k woman for me is about living the way I want to live and being the person I want to be. It forms all my decisions now:  Would the $5k woman do that, I ask? It’s a real switch round; to step up to that. Each decision is based on this really beautiful point of your own power. And giving yourself permission to shine.”


Dr Libby Weaver on Staying Healthy as a Health Professional

Why are you so tired with Dr Libby Weaver


Dr Libby is one of my all time favourite wellness experts. I was very fortunate to interview her a few years back on burnout and fatigue when I was Health Coaching, and even luckier to connect again for another interview recently - on all things health, wellness and business!


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I hope you enjoy the interview as much as I did, and take valuable insights from her advice for Health Coaches and running your own business!

With a natural ability to break down even the most complex of concepts into layman’s terms, Dr Libby empowers and inspires people to take charge of their health and happiness. When addressing any health concern, Dr Libby’s approach looks at the biochemical, nutritional and emotional reasons behind what might be driving the body to behave in a certain way. 

And for those of us down here in Australia and New Zealand, we are lucky enough to have Dr Libby hosting some amazing events in coming weeks - the Sydney-based ladies in my UPswing Mastermind all have their tickets already - check out the details at the bottom of this post. 



Running a thriving business and staying super healthy can seem a contradiction in terms sometimes - what are your top tips for juggling the two?

You cannot give your best in anything you do if you don’t first look after yourself and I understand how truly easy it can be to pay lip service to this. 

When we become overwhelmed it is very easy to disregard daily rituals such as moving, eating well, stopping to centre your breathing or simply just taking some time out to ‘be’ – but this is precisely the time when these rituals are of the utmost importance.

Scheduling can be very helpful for some people, yet we often forget to schedule things that matter to us – such as going outside for a walk, taking 5 minutes to make a cup of tea etc. I have a morning ritual that I don’t compromise. I also schedule my downtime and prioritize it. That usually involves a gentle walk in nature. I know that I cannot best serve others and my mission if I don’t ensure my battery is charged. Without your health you don’t have a business so investing in you needs to be a priority. Plus when you take good care of you it doesn’t just impact you – it impacts everyone around you. When you are taking care of yourself you tend to like yourself more and the way you speak to yourself and those you love the most in world is far kinder. 


What's your number one 'pick me up' when you're having a bad day?

The language pattern ‘I’m having a bad day’ never occurs within me. It’s just not how I think or see things. There can be challenges across a day – major or minor, but that doesn’t permeate how I see and experience my day. Without consciously thinking about it, I am very in touch with how privileged our lives are because all of our basic needs are met. And still for too many people in the world that is not the case.

But of course I understand what is inferred by the question. And my answer is I go outside. I use all of my senses and observe. I usually stretch my arms out across my heart as if I am giving the earth a big hug. Then I bring all of my awareness inside and close my eyes and just be for a few minutes. I know people think the concept of being ‘grateful’ gets overused but I am truly grateful for life itself plus everything I have in my life – such a clean water and fresh air. An attitude of gratitude can be very energising – and in times of challenge I bring myself back to this. 


Do you have any tips for wellness coaches/entrepreneurs who know everything they SHOULD be doing to look after themselves, but struggle to actually keep themselves on track?

That’s a great question and one I’m sure we can all relate to at some point in our lives.

There is a clue in the word SHOULD. When it comes to making long term and sustainable changes to your nutrition, movement, commitment to conscious breathing etc, the change must be motivated by more than thinking it’s something you ‘should’ do. That is when health and wellness can become a chore – “I know I SHOULD go for a walk”, “I know I SHOULD eat more greens”, etc. Empower yourself with self-love. For example say to yourself “I know that if I go for a walk, I will feel energized and more clear headed”, or “I know that if I eat more greens I will be supporting my body with the nourishment it needs.”

At the same time we also need to remember that it is what you do everyday that impacts your health, not what you do sometimes. Be kind to yourself and understand there will be times when you don’t do all the things you’d like to, but make a conscious effort not to fall into a downwards guilt spiral. Tomorrow is a new day, put a full stop at the end of your sentence (for example I ate too many chocolate biscuits. I haven’t moved my body in weeks. I didn’t eat vegetables with that meal.) - whatever it may be and move on. It’s the judgment we pass on ourselves that leads us back to the lousy behaviour day after day rather than it just being the odd one-off. And truly, if you knew who you really are, you’d be in awe of yourself and you’d treat yourself accordingly. 


What's your favourite go-to meal after a long day?

I absolutely love the delicious Brilliant Brassica soup from my second cookbook, Real Food Kitchen. It is packed full of liver supporting nourishment from broccoli and cauliflower and I can prepare it in under 20 minutes. 


What's your top tip for turning off a typical entrepreneurs busy mind to get a good nights sleep?

Stop working two hours – well, at least an hour! - before you want to go to bed. Capture everything you are thinking of and then put that list in a safe place - I consider this sort of like a brain back up. Unfortunately, I know so many entrepreneurs who take their laptops into their bedrooms. Most of us are exposed to screens the whole day whether it is our laptop, tablet, smartphone etc. – this screen time can disrupt melatonin production a hormone that helps us to sleep, so avoiding screens before bedtime is also critical.

And lastly, I would say to do something that makes you relax, read a book, have a warm bath, listen to a mediation CD, or simply just chat with your partner – whatever works for you!

For a good night’s sleep, it’s also vital to take steps to decrease the adrenalin (stress hormone) production that may have been rampant across the day. The reason for this is that adrenalin communicates to every cell in your body that your life is in danger and as a result it doesn’t allow us to sleep deeply. Its concern is if we did, we may not wake up in time to save our own life! So not having caffeine after midday, exploring your perception of pressure and urgency (these are modern day reasons we make adrenalin) can be helpful long-term to living less on adrenalin, as is breathing diaphragmatically. 


With so much wellness information out there - what are the 3 most important things every woman must be doing for her health? 

1. Eat more real food

Many people aren’t good at eating less of foods that don’t serve them. Instead, focus on eating more… more Real Food! By default, you’ll not only consume more nutrients – and those are nutrients that keep us alive – but you’ll also eat less processed and packaged food, avoiding some of the ingredients they contain that can take away from your health. Real/whole foods contain not only nutrients but enzymes, necessary for every biochemical process in the body. Look at decreasing your reliance on packet or tinned foods and whenever you can look at making alternatives yourself. A simple and easy dressing or homemade tomato sauce will be far more nourishing than their store-bought counterparts and eating real food will give you the energy you need to feel your best all the time.

2. Focus on health not on weight 

Far too often people make grandiose statements about dropping a dress size or losing a certain number of kilograms. While the intention is good, focusing on weight usually means a focus on deprivation, which can’t be sustained, hence leading to poor long-term results. 

Instead, focus on your health. Prioritise resolving niggling symptoms such as PMT, headaches, constipation, a bloated tummy, or a skin condition and watch how, as they improve, weight loss is the result (if body fat is something you need to let go of). Or focus on increasing your energy or feeling happier. The parts of your body that sadden or frustrate you are simply messengers asking you to eat, drink, move, think, breathe, believe or perceive in a new way. See them as the gifts that they are.

3. Try restorative practices

If you live on stress hormones, your body can think your life is in danger and sex hormone balance can be compromised. Embracing breath-focused practices can help reassure your body you are “safe” and allow your body to make its own progesterone, which doesn’t only have roles to play with reproduction, but acts as a powerful anti-anxiety agent, an anti-depressant and a diuretic. When progesterone is too low, women can feel like they are not themselves. Embrace tai chi and/or restorative yoga.


About Dr Libby

Dr Libby Weaver is a nutritional biochemist, one of Australlasia’s leading holistic health specialists, an author and an international speaker.

  • Author of seven number one best selling books in New Zealand. Sold over 220,000 copies

  • Newly signed international publishing rights with Hay House (excl AUST & NZ). Jan 2016 launch

  • Presenter of a TEDX talk with over 200,000 views

  • In July 2015 was a guest speaker for Sir Richard Branson and his guests on Necker Island

  • In October 2015 will be a guest speaker at Marianne Williamson’s event in Los Angeles

  • Featured in numerous media publications including the Times of London, The Huffington Post, Sydney Morning Herald, the Today Show and the Australian Women’s Weekly

Dr Libby's Australia & New Zealand Tour

  • What would you do if only you had the energy?

  • How would an increase in your energy change the way you approach your day, your life and those you love?

Join Dr Libby at her brand new event and learn all about your energy; where it comes from, what depletes it and most importantly how to reignite it. Find out more here:


I'd love to hear from you in the comments below - what was your favourite tip from my interview with Dr Libby?


The Tasty Life: How to Turn Your Passion for Healthy Food Into a Career You Love

Passion for food into a career

If you love healthy food and you’ve dreamed about turning that passion into a thriving career or business, then I have an interview that’s perfect for you. 

My friend and colleague, Jennifer Cornbleet, recently interviewed star chefs and cooking teachers, health coaches, restaurant owners, cookbook authors, marketing experts and many more.



I was interviewed as part of the series, and I’m so excited share the recording with you!

In the interview we talked about how I discovered my passion and the steps I took to get where I am now.

If this sounds exciting to you, I urge you to listen in!



Let me know you key takeaways from the interview in the comments below!

Amanda x